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Top 5 Eyewear Trends for 2024

Our top 5 eyewear trends for 2024 – let's dive in.

Navigating the dynamic world of eyewear can seem daunting as new trends continuously emerge. Eyewear trends mirror the styles of our era, and 2024 is shaping up to be quite interesting.

From sporty chic to eco-conscious options, delving into the latest eyewear trends is an exhilarating journey.

A myriad of noteworthy brands, such as the iconic Paul Smith, the Italian powerhouse Gucci, and the Danish lightweight marvel Lindberg to name but a few all propelling innovation at an intriguing pace.

Top Trends for 2024

1. Athleisure Eyewear: Style Meets Practical

The resurgence of wraparound shades a major 90's trend, more recently exclusive to athletes, looks like making a strong comeback in 2024.

Embraced by Gen Z and showcased in fashion shows, these frames cater to the on-the-go lifestyle.

Complete the look with smart glasses combining these shapes with photoreactive lenses, beyond a fashion statement, brands like Gucci combine functionality with a high-tech edge, offering photochromic lenses that blend style and adaptability.


Gucci 1429 S 001 a throwback to a familiar 90s icon, as seen on Travis Scott and Kim Kardashian.

2. Gradient frames gain prominence in 2024, offering a contemporary and subtly artistic approach to eyewear design.

Transitioning hues create a mesmerizing effect, injecting flair and vibrancy into any outfit. While these frames might feel daring to those accustomed to safer color choices, with the right styling, they can become a go-to accessory.

Choosing complementary gradient colors, akin to an artist selecting hues for a canvas, ensures your eyewear resonates or complements your outfit's tones.

Paul Smith exemplify sartorial elegance with this contemporary style, a fantastic example of colour gradients.

3. Bold and Functional.

A fascination with shield sunglasses has emerged in 2024, originating from sports but later captivating the fashion scene.

Similar to the wrap concept where style follows function but rooted in the flamboyant 1970s, these frames feature an iconic wraparound design resulting from advancements in lens technology.

Characterized by expansive lens areas, Shield frames make a dominant fashion statement while providing enhanced protection.

Gucci1631S

Stand out with this fashion forward shield style from Gucci as worn by Lisa Rinna.

4. Oversized Square Frames A strong trend from 2023 continues into 2024 embracing maximalism in eyewear, with oversized square frames taking center stage.

Ideal for making a bold statement, these frames complement various face shapes, ensuring both form and function are in perfect harmony.

GG1321O big bold and beautiful this ovesized square frame is a timeless classic that is never out of fashion and is going to be big in 2024 in more ways than one.

5. The trend for crystal frames continues but with a twist of colour to soften the look.

The eyewear landscape now embraces a rainbow of colours, from Paul Smith’s champagne to Gucci's subtle coral lenses.

Transparent frames, low key yet stylish clear frames embody elegance in simplicity, claiming the spotlight in 2024.

Evident in a rising interest noted by eyewear specialists, clear frames gracefully adapt to all skin tones through cold and warm tints. Perfect for accentuating facial features or makeup without overshadowing, these frames come in various styles, offering adaptability and style.

Paul Smith maintain the transparent aesthetic but add a touch of sophistication with this light grey and amber tint making the frame a better fit for cooler skin tones than a clear crystal.

Make an appointment today to have a frame style consultation at one of our stores where we will be delighted to help you find the perfect style to complete your look. Our optometrist will be happy to advise on how to pair the perfect lens choices with your frames to give the best possible finish and maintain clear and comfortable vision.



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